

Ernesto Mora is a Costa Rican audiovisual producer, music creator, Advertising graduate, and MBA-level data analyst with a strong foundation in communication, branding, and identity design. His multidisciplinary work blends sound design, visual storytelling, and data-driven strategy, enabling him to move seamlessly between creative intuition and analytical insight.
As of 2025 he works as Chief of Marketing Operations for Shopkick by Trax in the United States, overseeing the execution of digital campaigns, translating creative concepts into actionable communication outputs. His role combines reporting, segmentation, and operational design with creative oversight—connecting strategy, efficiency, and storytelling.
His artistic path began in 2012 with JaguarTree, an ethno-psychedelic electronic music project released under the iconic Australian label Merkaba Music. Since then, he has composed for contemporary dance, theater, and multimedia projects, exploring a wide spectrum of genres—from organic textures and beat-breaks to techno, orchestral electronics, and futuristic cinematic atmospheres. This sound-focused journey led him naturally into audiovisual production.
With a keen eye for visual storytelling and a deep understanding of marketing principles, Ernesto's work bridges the gap between art and commerce, delivering results that leave a lasting impression.
He continues expanding his practice at the intersection of media, technology, and creative strategy, preparing to pursue advanced studies in programs centered on media innovation, digital communication, and audiovisual arts.
